We’re so excited to announce that we’ve just launched of our very first podcast, eCommerce Unscripted: Mastering WooCommerce! Every episode of eCommerce Unscripted features the WooCommerce experts from SkyVerge and GoDaddy going in depth on a different facet of running a successful online store. The episodes are packed with the strategies, tips, ideas, extensions, and stats…
SkyVerge
How to automate the key processes of a WooCommerce store
Running a successful eCommerce store can be very time-consuming. There are the big jobs, like product development, marketing, and site design—and also all the day-to-day admin tasks like handling orders, communicating with your team, and connecting with your existing and potential customers. It can be easy to get…
How to get a better ROI on ads for your WooCommerce store
Digital advertising campaigns have become an expected expense for eCommerce stores today. Without the consistent effort to proactively get in front of your target audience, driving a significant number of new potential customers to your site can be difficult. Digital ad spend by eCommerce companies in the U.S….
5 strategies to narrow the gap between WooCommerce and in-person shopping
Online shopping is more popular than ever—and its popularity only grew during the pandemic. However, even with its popularity and even with its accelerated growth, eCommerce still only comprises 14 percent of the retail sales in the U.S. The overwhelming majority of shopping still happens at traditional brick…
How to set up a WooCommerce offshoot of a brick and mortar store
The global pandemic has accelerated a gradual change that was already occurring in the retail world: “brick and mortar only” businesses moving online to become omnichannel sellers. Research from Shopify shows the majority of customers have avoided crowded shopping times in the past year and 46 percent say…
WooCommerce for nonprofits: What you need to know
This is a guest post from Daniel Martin of Arcstone, a nonprofit WordPress website design firm. Nonprofit organizations, by definition, have a different mission than for-profit businesses—it’s right there in the name. As such, nonprofits might seem like an incongruous fit in the eCommerce world. However, nonprofits…
How to manage a large product catalog in WooCommerce
One of the benefits of WooCommerce is it grows with your store, or your clients’ stores—you could start with one product and work your way up to thousands without needing to change platforms. However, even though WooCommerce can handle a massive product catalog, having that many items for…
4 WooCommerce extensions for smart, strategic discounting
This isn’t exactly an Earth-shattering revelation, but discounts are a useful tool to attract customers and generate sales. Odds are, you’ve offered discounts at your WooCommerce store (or the stores you manage for your clients). Two-thirds of people say they’ve made a purchase they weren’t planning to make…
8 strategies for improving WooCommerce checkout flow
The checkout flow on your WooCommerce site (or the sites you build and manage for your clients) is one of the make-or-break parts of the entire online shopping experience. After all, checkout is where the final conversion happens. It’s where your store’s visitors become paying customers. So without…
How to increase the average order value at your WooCommerce store
When you really boil it down, there are two ways to increase the revenue at your eCommerce store (or the stores you build and manage for your clients). Option one: Bring in lots of new customers. Option two: Get your customers to spend more money. Let’s look at…
5 WooCommerce extensions to reduce cart abandonment
It’s important to generate high-quality traffic to your eCommerce website or the sites you build and manage for clients—that’s a no brainer. But… that’s only part of the formula for success. Once you bring the right visitors to your store, the ability to convert them into customers is…
SkyVerge in 2020
Well, that was weird! When we were planning for 2020, we never could’ve seen what was coming. Like, well, pretty much everyone in the world, we’ve faced challenges this year. We worked hard to meet those challenges, and watched in admiration as our merchants persevered and innovated to…
Development and support of Facebook for WooCommerce is moving to Automattic
Let’s be honest, if your brand doesn’t have a Facebook page, you may as well not exist. Facebook connects you with a global audience of over 2.7 billion people, but selling on your store’s page hasn’t always been easy. That’s why we were so excited to take on…
Creating registration and login pages for WooCommerce Memberships
Here’s an Ask SkyVerge question we’ve heard from lots of WooCommerce Memberships users: How do I set up a member registration or login page? Requirements: So you’ve set up your membership plans and are ready to start offering your memberships to users. Woohoo! But wait, how will people…
Use profile fields to learn more about your members
Good news, Memberships fans! 🗞️ In Memberships version 1.19, we added profile fields, which let you collect information about your members beyond the built-in basics. With customized profile fields, you’ll learn more about your members, which will make it easier to support and retain your existing members, …
We’re joining GoDaddy
I’m excited to announce that SkyVerge is joining GoDaddy. Seven years ago, when Justin and I founded SkyVerge, we had two goals: to build software that would help eCommerce companies of all sizes run their businesses and delight their customers, and to create the kind of company…
Grant members early access to content with WooCommerce Memberships
Memberships makes it easy to restrict site content to members and to drip content based on how long someone has been a member. However, sometimes you may want to temporarily give early access to content to members, only making that content publicly available to non-members after some amount…
SkyVerge makes the 2020 Inc 5000 list
I am excited to announced that SkyVerge has been named to the Inc 5000 list of the fastest growing companies in America for the third year in a row! When I cofounded SkyVerge seven years ago with my friend and business partner Justin Stern, we set out to…
Facebook for WooCommerce 2.0: Improved performance and reliability
Facebook for WooCommerce users, this is a big one! We’ve been working hard with the Facebook team to introduce this major update to the Facebook for WooCommerce plugin, focused on improving the onboarding / connection experience, product sync performance, and pixel tracking stability. Let’s get to it! Easier…
Introducing the SkyVerge Dashboard for messaging and support
Today, we’re beginning to roll out the SkyVerge Dashboard, which will soon be available across all SkyVerge plugins. This is a project that we’ve been working on for some time, and it started with a pretty simple dream—we wanted to make it easier for merchants using our…
